Atriby is a sales attribution platform that links the moment a visitor clicks your ad to the real order your backend processes at checkout. Instead of relying on browser pixels that miss cross-domain flows and unconfirmed events, Atriby works from your server — giving you accurate data on which campaigns generate paid orders, average ticket, and approval rates.Documentation Index
Fetch the complete documentation index at: https://docs.atriby.com/llms.txt
Use this file to discover all available pages before exploring further.
Quick Start
Create your token, install the UTM script, and send your first order in minutes.
Authentication
Learn how to generate and use API tokens to authenticate server-side requests.
Orders API
Send orders from your backend and keep status updated as payments are confirmed.
UTM Tracking Script
Install the browser script that captures UTMs and click IDs from your landing pages.
Webhooks
Receive real-time notifications when orders are created or change status.
UTM Links
Build, save, and share UTM-tagged URLs with QR code generation built in.
How Atriby works
Atriby connects four pieces that work together to give you accurate attribution:Install the UTM script
Add a single
<script> tag to your offer page or landing page. Atriby captures UTM parameters and ad platform click IDs (fbclid, gclid, ttclid) and preserves them as visitors navigate to your checkout.Send orders from your backend
When your checkout generates an order, your server calls the Orders API with the order details and the UTM tracking data captured by the script. This is a server-to-server call using your API token — never from the browser.
Update order status
As payments are confirmed, refunded, or charged back, send a PATCH request to update the order status. Atriby timestamps each transition so your attribution data reflects real revenue.
The UTM script runs in the browser and never touches your API token. All authenticated API calls must come from your server backend. See Authentication for details.